It’s The Sales Stupid!
It is the sales stupid! No it is not … it is the network (Check the companion entry It is the network stupid) that determines if you attract a viable audience that generates monetize-able journalism …...
View ArticleAdvertisers Still Prefer Print to Online
A rare bit of good financial news for journalism points once again to the difficulty of financing online media. PaidContent reported this week that Politico raked in more than $20 million last year,...
View ArticleThe Future for Non-Profit News: Build a Community of Members, Donors
Over the past few years, foundations and philanthropists concerned about newspapers’ declining fortunes have put up millions of dollars to launch non-profit online publications covering national...
View ArticleAt SXSW: Building Trust With a Penny Press for the Digital Age
As Americans turn more to online news sources, a panel at this week’s SXSW Interactive conference will look at the Americans who aren’t going online for news. They are, among other things, often rural...
View ArticleMajor Lessons Learned by News Publishers in 2012
Click here to read the entire series In early 2012, just about a year ago, the Journalism Accelerator invited a half-dozen people with a range of unique roles in the news production mix, to identify...
View ArticleHow Non-Profit Media Can Build a Strong Membership Base
Editor’s note: This is the next installment of “Brass Tacks,” an occasional series on NewsBiz focusing on pragmatic advice for selected best practices in the business of digital news. Membership drives...
View ArticleHow Data Journalism Can Become a Revenue Supplement for News Organizations
The byproducts of journalism rarely have value to anyone besides the reporters who gather and assemble the information. (Exhibit A: The troves of spiral notebooks, manila folders and microcassettes...
View ArticleIt’s The Sales Stupid!
It is the sales stupid! No it is not … it is the network (Check the companion entry It is the network stupid) that determines if you attract a viable audience that generates monetize-able journalism …...
View ArticleAdvertisers Still Prefer Print to Online
A rare bit of good financial news for journalism points once again to the difficulty of financing online media. PaidContent reported this week that Politico raked in more than $20 million last year,...
View ArticleThe Future for Non-Profit News: Build a Community of Members, Donors
Over the past few years, foundations and philanthropists concerned about newspapers’ declining fortunes have put up millions of dollars to launch non-profit online publications covering national...
View ArticleAt SXSW: Building Trust With a Penny Press for the Digital Age
As Americans turn more to online news sources, a panel at this week’s SXSW Interactive conference will look at the Americans who aren’t going online for news. They are, among other things, often rural...
View ArticleMajor Lessons Learned by News Publishers in 2012
Click here to read the entire series In early 2012, just about a year ago, the Journalism Accelerator invited a half-dozen people with a range of unique roles in the news production mix, to identify...
View ArticleHow Non-Profit Media Can Build a Strong Membership Base
Editor’s note: This is the next installment of “Brass Tacks,” an occasional series on NewsBiz focusing on pragmatic advice for selected best practices in the business of digital news. Membership drives...
View ArticleHow Data Journalism Can Become a Revenue Supplement for News Organizations
The byproducts of journalism rarely have value to anyone besides the reporters who gather and assemble the information. (Exhibit A: The troves of spiral notebooks, manila folders and microcassettes...
View Article
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